Wigglewag Training & Dog Care Services is a family-owned Pasadena business founded by Cynthia and Nestor Escobar. Nestor is described as the owner, Expert Canine Behavioralist, and Master Trainer, with more than 13 years of canine-care experience and work with thousands of dogs and owners. Cynthia is co-owner and a canine trainer. The website states that Nestor has studied canine behavior and psychology, training, rehabilitation, health, nutrition, and holistic health.
Training is highly individualized and integrates owner education with work on the dog. Programs range from private introductory and supportive sessions to multi-session packages and residential training lasting 21 or 30 days. Common concerns include fear, anxiety, jumping, aggression, barking, socialization, and broader rehabilitation needs. Board-and-train programs include an introductory psychology session plus follow-up private sessions, while daycare is incorporated into the company's broader training and socialization model.
Wigglewag describes its approach as based heavily on canine psychology, natural learning, structure, exercise, pack interaction, relationship building, and owner leadership. The site also states that e-collar training is available. Its residential Pasadena facility has a live-in lead trainer, and boarding provides 24-hour structure, training, play, and rest. Wigglewag is bonded and insured and states that Nestor is a member of the International Association of Canine Professionals. Enrollment is selective, and the website repeatedly states that an Introductory to K9 Psychology session plus at least two daycare days per week are required.